We talk a lot about the future—where we want to go, what we want to become, and how we’re going to get there. But too often, our vision of the future is built on intuition, tradition, or hope. While those are valuable ingredients, they aren’t enough…

As we continue this month’s theme of spring cleaning, let’s talk about tidying up—not with brooms and dustpans, but by refreshing and refining our organizational data. How can we clean up our data in ways that go beyond the usual fixes?

Although it may seem a little kitschy, it is February and everywhere we turn there are images of love all around us. Though many of us don’t associate data with love, we can use this moment to talk about how organizational leaders can, and should,…

Association innovation is critical for both member engagement and organizational vitality. Let’s look at this through the lens of data strategy by developing key business questions and developing a master data list.

Ever since I was a little girl, I was curious at how math helps us navigate our lives and help us understand what we know. That same curiosity guides me today to help navigate a complex world where decisions are layered and full of uncertainty. This…

In today’s day and age, data can be the lifeblood of any organization. For any organization, having reliable and accurate data is essential for growth. Reliable and accurate data enables organizations to make data driven decisions, helping drive…

Membership and Marketing data are the backbone of association work. Both create the connection and keep the association name and core activities in-front of core stakeholder audiences whether they be volunteer opportunities, educational information,…

On any given weekend, I aspire to clean out m y garage. My garage is a treasure trove of useful tools (gardening, power, and hand tools), seasonal decorations, and mementos of past endeavors. I'll admit I have one whole crate of 35mm slides from…