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Leadership in Action: Crafting Technology Roadmaps to Enhance Membership and Marketing in Associations

4/30/2024
 
Leadership in Action: Crafting Technology Roadmaps to Enhance Membership and Marketing in Associations
By Daniel Elacqua, PMP, MBA

I n today's rapidly evolving digital landscape, association executives face the challenge of driving membership growth. This is often accomplished through enhancing marketing effectiveness. To help deliver more effective marketing, and accomplish…
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Does Your Data Garage Need Help?

4/23/2024
 
Does Your Data Garage Need Help?
By Gwen Garrison

On any given weekend, I aspire to clean out m y garage. My garage is a treasure trove of useful tools (gardening, power, and hand tools), seasonal decorations, and mementos of past endeavors. I'll admit I have one whole crate of 35mm slides from…
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Bridging the Gap: Unifying Cybersecurity Strategy in Segmented Associations

4/18/2024
 
Bridging the Gap: Unifying Cybersecurity Strategy in Segmented Associations
By Brian Scott

I’m fortunate, in my line of work, to speak with and work with many fine associations, from the very small staff organizations with under 20 staff members to large non-profits with over 300 staff. There can be many challenges that are unique across…
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AMS: Thoughts of a Newbie

4/16/2024
 
AMS: Thoughts of a Newbie
By Towsif Nasor, PMP, MBA

A year and some change ago I was introduced to the world of associations and the technologies they used. As a first-generation immigrant, I’m not a stranger to foreign things, but this was seemingly different. Almost immediately, I was tossed,…
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Artificial Intelligence (AI) in Business Operations and Customer Support: Value and Risks

4/9/2024
 
Artificial Intelligence (AI) in Business Operations and Customer Support: Value and Risks
By Christopher E. Maynard

Artificial Intelligence (AI) is revolutionizing the way businesses operate and interact with their customers. The integration of AI into business operations and customer support provides numerous opportunities for growth, efficiency, and enhanced…
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Unlocking Digital Success: How a Fractional CIO Can Propel Your Business Forward

4/2/2024
 
Unlocking Digital Success: How a Fractional CIO Can Propel Your Business Forward
By Daniel Elacqua, PMP, MBA

In today's ever-evolving digital landscape, the role of a Chief Information Officer (CIO) has transcended traditional IT management, becoming a cornerstone of strategic business growth and innovation. However, for many small to mid-sized…
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Aligning Technology Strategies with Organizational Goals: A Vital Necessity for CIOs

4/1/2024
 
Aligning Technology Strategies with Organizational Goals: A Vital Necessity for CIOs
By Christopher E. Maynard

As we navigate through the digital era, technology continues to revolutionize the business landscape at an unprecedented pace. With advancements such as artificial intelligence, big data analytics, and cloud computing, businesses are transforming…
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Be the Smartest Leader in the Room: Qualities, Benefits, and Tips

4/1/2024
 
Be the Smartest Leader in the Room: Qualities, Benefits, and Tips
By Christopher E. Maynard

Leadership is a skill that can be acquired and developed over time. One of the key qualities of an effective leader is the ability to make sound decisions based on information and knowledge. Being the smartest person in the room does not necessarily…
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Leading a New Team: A Guide to Successful Transition and Change Management

4/1/2024
 
Leading a New Team: A Guide to Successful Transition and Change Management
By Daniel Elacqua, PMP, MBA

Stepping into a leadership role within a new organization comes with its unique set of challenges. From implementing change to getting the team to recognize and accept you as their leader, the journey can be complex and fraught with pitfalls.…
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Maximizing AI Potential in Associations: Insights from an All-Day AI Workshop

4/1/2024
 
Maximizing AI Potential in Associations: Insights from an All-Day AI Workshop
By Daniel Elacqua, PMP, MBA

Recently, I attended an all-day workshop on AI, where I gained invaluable insights into the most effective uses of AI for associations. The key takeaway was the need for associations to not just adopt AI technologies, but to do so with a strategic…
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